The AI-answer playbook
The same blocks we put on client sites, as a pack you can paste. No monthly fee.
Opens your email app. No purchase needed.
What AI search actually quotes
An AI answer names two or three businesses. It picks the ones whose pages hand it facts it can repeat without guessing. Five things do most of that work.
"Septic tank pumping" beats "wastewater solutions." AI models quote the words customers type.
A range like $325–$525 gives a model something concrete to repeat. No range, no mention.
Every town you actually serve, spelled out. This is what turns a general answer into a local one.
Short questions, short answers, marked up with FAQPage schema so the answer is liftable.
Years in business, license number, response window. Models favor pages that can be verified.
The checklist
Print this page and work down the list. Everything here is inside the pack in full detail.
- One page per service, with the service named the way customers say it
- A price range or starting price on every service page
- A service-area list with every town spelled out
- 5–8 FAQ questions per service page, answered in under 60 words each
- LocalBusiness schema with address, hours, phone, and areaServed
- Service schema on each service page
- FAQPage schema on the FAQ block
- License, insurance, and years-in-business stated in text (not only in an image)
- Google Business Profile categories matched to your service page titles
- A GBP post at least once every 7 days
- A review-ask sent within 24 hours of finishing a job
- A follow-up email to every quote that goes quiet after 3 days
An example block
This is what one service block looks like when it is written to be quoted.
Septic tank pumping in Kingston, NY
Residential septic tank pumping for 1,000–1,500 gallon tanks. Typical cost $325–$525 depending on tank size and access. Same-week appointments; emergency service available.
Service area: Kingston, Saugerties, Hurley, Woodstock, Rhinebeck, Red Hook, Esopus, Ulster Park.
Every 3–5 years for most households. A family of four on a 1,000-gallon tank is usually closer to every 3 years.
Yes — same-day emergency pumping in Kingston and surrounding towns.
Marked up with LocalBusiness + Service + FAQPage schema.
What's in the pack
Services, price ranges, towns, FAQ, and which schema types to use on each page type.
Thirty fill-in-the-blank Google Business Profile posts — job posts, seasonal offers, FAQ posts.
What to say in person, in an email, and on a printed leave-behind card.
A four-email quote follow-up you send yourself, with the timing spelled out.
What this is not
- Not a custom website — it's a pack you apply to the site you have.
- Not Google Business Profile login work. You post; we don't touch your account.
- Not ads management. No budgets, no campaigns run for you.
- Not implementation. We don't build it for you unless you add Get Found.
Want the playbook? Email Ted and he'll send it over.
Email Ted to get the playbookWant this built on your domain instead? Get Found — $199/mo
Rather talk first? Email Ted to book a call