Guides written the way AI engines quote

These are answer pages, not thought-leadership posts. Each one starts with the answer.

• What is GEO (generative engine optimization)?

  GEO is the practice of making a page easy for an AI engine to quote: a clear question, a short sourced answer, visible authorship, and FAQ markup.

  Updated: September 2026

• What is the difference between GEO and SEO?

  SEO ranks a URL on a results page; GEO gets a fact or brand mentioned inside an AI answer. The winning unit is the answer block, not the post.

  Updated: September 2026

• Why doesn't ChatGPT mention my business?

  Most small sites never appear because they never answer the question the user typed, hide facts in long posts, and show no author or date.

  Updated: September 2026

• How do I show up in ChatGPT, Perplexity, and Grok?

  Publish one URL per real customer question, answer in the first 80 words, add sources and schema, then test the same questions in each engine.

  Updated: September 2026

• How much does GEO cost for a small business?

  Typically $750 for an audit plus five answer pages, $1,500 for ten pages and a 30-day rerun, and about $400 a month for monitoring.

  Updated: September 2026

• What is an answer-shaped page?

  A page that uses the customer's question as the H1, answers it in the first screen, then adds who it is for, steps, sources, and four FAQs.

  Updated: September 2026

• Does FAQ schema help AI engines cite a page?

  It does not force a citation. It makes the Q&A block explicit for crawlers and for engines that prefer structured answers.

  Updated: September 2026

• How should a local or cash business show up in AI answers?

  Name the city, the trade, the price range, and the constraint on its own URL. Specific beats general every time.

  Updated: September 2026

• How can an education or parenting site get cited by AI?

  Own the practical questions parents type at 9pm — calm, specific, dated pages that schools rarely publish.

  Updated: September 2026

• What can GEO not do?

  It cannot make a model invent a recommendation, guarantee a mention next month, replace a bad offer, or place a health claim.

  Updated: September 2026

• Do Google AI Overviews replace normal search results?

  No. Overviews sit above some queries and quote a few sources; blue links still exist. Be quotable and still rank.

  Updated: September 2026

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